The Times of India and Twitter are jointly announcing the list of the most impactful personalities on Twitter in 2015, across different walks of life.
This is a first-of-its-kind global partnership, where world-class data crunching tools have been deployed to determine the real impact these personalities have on their followers.
Usually, Twitter ranking lists are based on follower counts of the users. However, having followers is not necessarily a true reflection of the impact a personality or brand has in this powerful medium.
The Times Twitter Impact List (TTIL) is the first-of-its-kind, ultimate list, which determines how much impact a personality has on their followers on an ongoing basis. It features personalities and media brands in 22 categories, such as Bollywood, Music, News, Politics, Sports, Business and TV. Let’s take a look at who engaged their followers the best in 2015.
Via Times of India