Shahrukh Khan is leaving no stone unturned in making the tickets of his upcoming movie ‘Dilwale’ sell on a grand scale. After Salman Khan’s ‘Prem Ratan Dhan Payo’, which came up with the idea of advance booking five days prior to the big release, it is now Shah Rukh Khan who is following his footsteps.
Since, this week will witness a major clash at the box office with SRK, Kajol starrer ‘Dilwale’ and Ranveer Singh, Deepika Padukone’s ‘Bajirao Mastani’, marketing strategies seem to have gone a step higher than what it used to be earlier.
Shah Rukh Khan asked people to book their advance tickets for the film on twitter and wrote, “#DilwaleAdvanceBooking is live now, get ur ticket to fun, entertainment, love and happiness. Merry XMas.”
Dilwale will hit screens this Friday along with Sanjay Leela Bhansali’s ‘Bajirao Mastani’.