Jab Harry Met Sejal 1st Day Box Office Collection: Shahrukh Khan and Anushka Sharma’s Jab Harry Met Sejal released today with a lot of fanfare. However, the hype and buzz among the general audience were missing. Still, a reasonable opening day was expected due to the star power of Shahrukh Khan. Check out Jab Harry Met Sejal collection report for the opening day.
Looking at the early trade trends, Jab Harry Met Sejal 1st day collection will be in the range of 16-17 crores. The morning shows suggested a 15 cr opening day but the film witnessed really good growth in the evening shows. Stay tuned for more updates.
JHMS started the day with a decent opening. The overall occupancy in the morning shows was in the range of 35%. As expected the opening was better in Delhi/NCR, Hyderabad and Kolkata. Multiplexes opened good and picked up really well especially in the evening shows as the occupancy was 60-65%. But it could not maintain the momentum in masses. Most of the major circuits like Mumbai, Gujarat, Rajasthan underperformed.
The film was super strong in West Bengal which is Shahrukh Khan’s strongest hold. Almost all of his recent films have opened good here irrespective of the genre. The lack of competition has helped Jab Harry Met Sejal collection in South belts. It is an urban romantic-comedy film so it was never going to open well in mass belts. Whatever the opening it has got is due to SRK. Otherwise, it could have been a washout in masses on the day 1 itself. The makers also played it smart by releasing the film in 3400 screens.
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Jab the Harry Met Sejal 1st day collection is the 4th highest opening day of 2017. It is behind Bahubali 2, Raees and Tubelight. Overall this is a good opening for an urban film but not up to the standards of Shahrukh Khan. In fact, it is his lowest opener in recent years as the opening day will be lower than Raees, Fan and Dilwale.
The good news is that JHMS has shown good growth in the evening in multiplexes which is generally associated with such films. Now it has become a content driven film and will heavily rely on word of mouth. But the general response and reports are not encouraging. A big drop is expected in masses though the film was never meant for them. It will be the urban audience which will decide the fate of the film.
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