Shahrukh Khan and Anushka Sharma starrer Jab Harry Met Sejal has been preponed to 4 August 2017. The film has averted the clash with Akshay Kumar starrer Toilet Ek Prem Katha.
JHMS will now get an extra holiday on Monday which is a Raksha Bandhan holiday and will be benefited by Independence Day weekend in the second week. This move can turn out to be a masterstroke if the film has solid content. The prepone does show that the makers have confident in their product. Also, the other film will not get the free publicity which was expected due to clash.
SRK starrer will now get higher screens in the first week and can maintain most of them in second. It will be interesting to see if the makers of Toilet Ek Prem Katha also prepone it to 4th August. Though it will be a bad move for the industry.
Stay tuned for more updates.