Shahrukh Khan’s upcoming film with Imtiaz Ali, which has been tentatively titled as Rehnuma, is making headlines for all the right reasons. Now as per the latest reports worldwide distribution rights of the film has been sold to 125 crore.
Red Chillies is producing the film however they will not be distributing it. They have sold the distribution rights to NH Studios who will distribute the film in India and also in overseas. Though the exact price has not been revealed yet but the sources are saying that it has been sold in 125 cr.
Narendra Hirawat of NH Studioz confirmed the news and said, “Yes I have acquired the all India and overseas distribution rights of The Ring, but I will not comment on the cost of the same.”
The distribution price is much higher than Raees but lower than SRK’s Christmas release Dilwale. It also means that it should do approx. 170-180 crore in India to be a profitable venture for distributors. The film is also expected to do huge business in overseas due to the genre and SRK’s brand value.