Despite the controversies, Sultan is going smoothly and is all set to shatter some records on its first day. We have been waiting for a box office hit since Baaghi back in April-May. The box office is going through a dull phase as Ramadan period contributes less. This has led to high anticipation from Salman Khan starrer Sultan. There are some reports that the film is not a complete commercial film. The runtime (2hrs 48 mins) is longer than Salman’s recent film and this will lead to less number of shows. These factors can affect the collections if WOM is mixed. The final predictions will be made one day before release.
Great Grand Masti:
Unlike Kya Kool Hain Hum 3 or Mastizaade, Great Grand Masti boosts of successful prequel films and have a good fan following among youth. The trailer was also liked by its target audience. However the Censor Board has made considerable cuts in the film and franchise films are not living up to the expectations this year.
The trailer of the film received a mixed response. So far, the marketing has failed to increase the buzz. UTV has spent 150 crore on the film but their poor marketing has lead to high risks. Still, we were expecting excellent numbers on opening day as HR is coming back after two years but Rustom trailer has changed the scenario and practically speaking Rustom has won the first round. Mohenjo Daro is now going to rely on music and promos.
A month back, the battle between Mohenjo Daro and Rustom was considered a one-sided game. But all of a sudden it has become the hottest clash in the trade. First MD trailer received a mixed response and then excellent Rustom trailer has turned the tables.
But here is one confusion. Do remember that genre and production costs of both films are different. Rustom is going to appeal towards the multiplex audience and can get same shows here as MD. It is also being made on a controlled budget and Mohenjo Daro budget will be 120-150 cr. Rustom does not need to outclass or surpass HR starrer. Anything over 70 crore will lead it to a hit. Meanwhile, Mohenjo Daro should collect over 120 for recovering costs only.
Thus despite lower collections, Rustom can win this clash. The music of Rustom is carrying excellent reports which will be updated soon. Both Rustom and Mohenjo Daro predictions will be updated after music release.
|Ae Dil Hai Mushkil||7||5||-||7||12.3||94|
|Rock On 2||5||4||5||3||5.7||42|
|Kapoor And Sons||6||7||7||6||6.80||65|
|Batman v Superman||-||-||-||7||9.0||50|
|Ki And Ka||5||6||7||6||6.20||52|
|The Jungle Book||-||-||-||7||7.8||135|
|Sardar Gabbar Singh||-||-||-||2||0.50||4.0|
|Captain America Civil War||-||-||-||6||7.50||58|
|Independence Day Resurgence||-||-||-||5||5.2||32|
|Great Grand Masti||3||6||2||3||5.3||13|
|Ice Age 5||-||-||-||3||3.2||19|
|A Flying Jatt||5||4||5||5||8.30||36|
|Baar Baar Dekho||5||6||7||7||9.6||38|
|MS Dhoni Biopic||4||8||6||8||20.3||142|