Airlift Box Office Prediction:
Airlift is an upcoming thriller film directed by Raja Krishna Menon. The film stars Akshay Kumar and Nimrat Kaur in the lead roles. It is being produced by T-Series and Nikhal Advani. Airlift is scheduled to release on 22 January 2016.
It is the final part of prediction in which the opening day and weekend will also be updated.
Akshay Kumar has undoubtedly the biggest fan following in India after Salman Khan and Shahrukh Khan. He just needs a proper entertaining film which has universal appeal.
2015 has proved to be an average year for Akshay Kumar. As all of his releases failed to enter into 100 crore club. Though Gabbar Is Back and Singh Is Bling turned out to be hits.
Anyway the teaser of the film has received terrific response from audience. The music is also good and will grow in coming days.
There is also a patriotic angle in this film and if it worked well, then it can do wonders at the box office. 100 crore will not be an issue then.
The film is mainly targeted at multiplexes. Akshay Kumar's core fan following is in single screens and small centers. It will be interesting to see if Airlift will cater to them. Music can help in this regard. Baby did very well in multiplexes but it did not have the support of single screens so it remained average.
Another problem is that it will clash with Kya Kool Hain Hum 3. That film has generated good buzz after the release of trailer and will affect Airlift at single screens.
The film will have a good opening in northern parts of India especially in Delhi and Punjab. But it can suffer from clash especially at single screens. We expect the film to open at around 50% on Friday and then grow with word of mouth.
Due to the smart economics of T-Series, the film is very much in the safe zone. If the patriotism factor clicks with the audience, then it can went on to become a huge hit.
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