Ae Dil Hai Mushkil Tuesday Box Office Collection
Ae Dil Hai Mushkil has a good hold on Tuesday. In early shows, the overall occupancy was in the range of 30-35%.
The best hold has come in traditional Hindi markets like East Punjab and Delhi. It is faring better than Shivaay in metros. However, if we consider the overall India occupancy then it is lagging behind. This is first as ADHM lead in all four days. Single screens can be an issue if multiplexes do not make up for them. Ae Dil Hai Mushkil day 5 collection should target double digit figure.
Ae Dil Hai Mushkil can afford to lose today. But the real test will be Wednesday collection which will indicate the better trend. Both films have a mixed word of mouth so we have not seen a clear winner yet. It would be a neck to neck battle now.
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